DESIGN HOTELS™
“Like few other spirit brands, BORGMANN1772 combines traditional craftsmanship with contemporary design and a deep passion for innovation,” says Design Hotels™ CEO Claus Sendlinger. “That is precisely why we wanted to work with them.” The result is Edition No. 5 — the first collaboration between two brands that share the same spirit: the love of design, quality, and the art of hospitality. In 2010, Design Hotels™ united the world’s most exciting independent boutique hotels under one platform, turning their philosophy into an experience that spans three continents. “Every hotel we represent is the expression of a personality,” Sendlinger continues, “and every bottle from BORGMANN1772 is the expression of a partnership.” The Design Hotels™ edition features a label designed by the agency Jung von Matt that brings the Borgmann 1772 visual universe and the cosmopolitan design language of Design Hotels™ into dialogue.


